Fork in the Road

profitability

India-specific
Set in India; the figures and context are India’s.

What this case is about

Your client is a large Indian restaurant chain with more than 100 outlets. Its profits have declined by 10 percent recently. The client wants to understand what is driving the decline.

Objective

Identify the cost change driving the profit decline and recommend how the client should respond while preserving its premium customer experience.

Skills this case tests

Structuring the problem
Judgement and recommendation
Communicating clearly