Budget Blues

profitability

India-specific
Set in India; the figures and context are India’s.

What this case is about

Your client is a low-cost airline operator. Its CEO is concerned that profits have recently declined and wants you to diagnose the cause and recommend what the company should do.

Objective

Identify the cause of the profit decline and recommend whether the airline should pay for priority landing clearance, weighing the direct economics and wider impacts.

Skills this case tests

Structuring the problem
Working the numbers
Judgement and recommendation