Hala Madrid: Jersey Sales in India
guesstimates
India-specific
Set in India; the figures and context are India’s.What this case is about
You have been chatting with your interviewer about football and say you are a Real Madrid supporter. The interviewer asks you to estimate how many official Real Madrid jerseys, excluding replicas, are sold in India each year.
Objective
Estimate annual official Real Madrid jersey sales in India by narrowing the population to likely buyers and converting jersey ownership into yearly purchases.
Skills this case tests
Structuring the problem
Working the numbers
Reading the data