Card Counting

guesstimates

India-specific
Set in India; the figures and context are India’s.

What this case is about

Your client wants to know how many credit cards have been issued in India. Estimate the total number of credit cards currently in circulation based on population, demographics, income distribution, and credit card ownership patterns.

Objective

Estimate the total number of credit cards issued in India using reasonable assumptions and available data segments.

Skills this case tests

Structuring the problem
Working the numbers
Reading the data
Judgement and recommendation
Communicating clearly