Doubling Revenue at a Delhi Biryani Chain
growth strategy
India-specific
Set in Delhi, India; the figures and context are India’s.What this case is about
Your client owns a premium biryani restaurant chain in Delhi. They want to double monthly revenue from March 2021 to April 2021, and they want you to identify practical ways to pursue that growth.
Objective
Recommend a focused, organic, one-month growth plan for the existing business and distinguish actionable opportunities from unvalidated assumptions about whether they can deliver a full doubling.
Skills this case tests
Structuring the problem
Judgement and recommendation
Working the numbers